🧠 PRODUCT TIERING SYSTEM (Google Ads)

✅ Includes:

Fully Automated Product Tiering System (one Google Ads account)
Daily email updates highlighting product tier shifts
Simple, plug-and-play setup instructions
Ongoing live support via Slack
White-label/custom branding options

🧠 What it does:

This automated script analyses your product performance within Google Ads, categorising products into tiers (0–10) based on:

• Total revenue contribution
• Average ROI compared to other products

Tiers are defined clearly:

• Tier 0: Products with insufficient data (“Zombie SKUs”)
• Tier 1: Highest revenue and ROI products
• Tier 10: Lowest revenue and ROI products

The script automatically reallocates products daily across campaigns according to their tier, ensuring optimal spend alignment with product performance.

Additionally, it recommends creating new PMax or Shopping campaigns and suggests ideal bids and budgets based on historical and current product performance.

🧠 How it does it:

Utilising regression analysis, weighted averages, and machine learning, the script accurately categorises and moves products, maximising budget efficiency by prioritising top-performing items and reducing spend on lower-performing ones.

🧠 Main Benefits:

• Efficient allocation of budgets based on real product performance
• Automatically prioritises spend toward high-value products
• Reduces wasted spend on low-performing products
• Optimises revenue and ROI consistently

🧠 Why you should use it:

Google’s algorithm often prioritises clicks rather than business-critical items, resulting in misallocation of budget.

This script ensures your best-performing products receive maximum exposure, while limiting spend on lower-performing items—significantly improving overall account profitability.

🧠 When does it run?

The script runs daily at 6 am (local account time), providing timely insights as you begin your workday.

🧠 Further details:

• Fully customisable branding options
• Easily downloadable and editable reports for maximum flexibility